Basic information
Experience
Do
Impact
Start collaboration:
2022
Directly impacted families:
11
Indirectly impacted families:
50
Project description
Born out of the 2016 peace process in Colombia, Casa de la Paz in Bogotá is staffed by former FARC guerrillas, giving ex-combatants economic opportunities that, given their past, wouldn’t otherwise be available to them. For the mostly female leaders, Casa de la Paz offers the opportunity not only to tell their story, remember their history and work towards reconciliation, but also to fight for women’s rights and to establish more and more women leaders in positions defending human rights. The center is also home to La Trocha, a craft brewery, where after viewing the Museum of Armed Conflict, visitors can raise a toast to peace and reconciliation.
Travelers visiting Casa de la Paz can enjoy a tour of the center where they will have the opportunity through first-hand testimonies and stories to find out more about Colombia’s decades long armed conflict, as well as a beer tasting at La Trocha and a network of other services provided by ex-guerillas.
Involvement of V Social
Since working with Casa de la Paz in August 2022, the VSocial Foundation has helped this community-based tourism project strengthen its tourist experience as well as providing two training workshops and connecting the community project with international tour operators to ensure a supply of visitors.
Start collaboration:
2022
Directly impacted families:
11
Indirectly impacted families:
50
Support for La Casa de La Paz
Oct 2023
EUR 2,500 - Sporthathon for Peace: Charity Event
Oct 2023
As part of V Social's solidarity actions, a charity event was carried out with participants in 10 countries around the world to raise funds to support the purchase of the Casa de La Paz in Bogotá, Colombia. Travelers from around the world took action as they walked, ran, and biked in the name of peace. Together, they raised €2,500.
Aug 2023
EUR 2,000 - Kitchen equipment + minor infrastructure adjustments
Aug 2023
V Social, in partnership with the project, sponsored the complete development of a gastronomic offering. We not only provided full financing but also collaboratively formulated a business strategy to create a new economic opportunity within La Casa de La Paz.
Sep 2022
EUR 1,100 - Development of a tourism product to diversify income streams
Sep 2022
We assisted the project in creating a visitor program that conveys the story of the social cooperative and its endeavors for reconciliation in Colombia. This also involved making small adjustments to the infrastructure, such as enhancing seating arrangements. The intended impact is to boost the appeal of the project to international travel groups, encouraging them to visit, learn about the initiative, and contribute with greater purchasing power than domestic visitors.
Your impact
Bogota
Country: Colombia
Casa de la Paz benefits 11 families directly, and another 50 families indirectly that are part of the supply chain to Casa de la Paz. However, the remembrance and reconciliation processes that the project is conducting have a much larger impact, benefiting indirectly the whole of Colombia. Casa de la Paz works with another ten peace organizations, thus greatly contributing to the reconciliation processes taking place across the whole country.
Their story
